Mergers and acquisitions continue to be actively pursued by firms across the globe, yet many of them are unsuccessful. This thought-provoking book
Mergers and Acquisitions
Part of the new Blackwell Images of Business Strategy series: this highly topical book provides multi-disciplinary perspectives on the important
Marketing Genius
Marketing needs more genius. And business needs marketing like never before. Indeed every business manager needs a market orientation today. The
Marketing Across Cultures
The Culture for Business series addresses the most important business issues of the moment from a specifically cross-cultural perspective. Series
Managing the Future: Foresight in the Knowledge Economy
At a time of ever-accelerating change, when more and more organizations find themselves operating in high-velocity environments, the ability to look
Managing Strategy Implementation
Strategy according to Percy Barnevik, Chairman of ABB, is 10 per cent vision and 90 per cent execution. Yet standard textbooks of strategic
Managing Resources and Information: A Competence Approach to Supervisory Management
This series is designed for supervisors and front line managers and has been re-written to support the latest Management Standards from the
Managing People Across Cultures
Managing People Across Cultures maps out the value of people issues in the organizations of today. It challenges us to ask key questions such as