Business Zeal

Customer Loyalty: How to Earn It, How to Keep It, New and Revised Edition

Jill's Customer Loyalty model is proven, but this edition will go a little deeper--she will look at B2B examples in order and help suppliers shore

Accounting with Heart: China’s Role in International Finance and Business

The book is a collection of speeches and essays delivered by a senior Chinese government leader in the Accounting Industry to the next generation of

Leveraging Good Will: Strengthening Nonprofits by Engaging Businesses

Businesses can provide extraordinary resources to nonprofits as they struggle with todays strategic and financial challenges and opportunities;

High Performers: How the Best Companies Find and Keep Them

Companies that are succeeding as well as thriving and keeping top performers are doing so because they have the right HR practices in place.

Engage!: The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web, Revised and Updated

Engage thoroughly examines the social media landscape and how to effectively use it in business - one network and one tool at a time. The guide for

Listen First!: Turning Social Media Conversations Into Business Advantage

Listen First! responds to four questions often heard: what is listening to social media, how is it used, how is it done, and where is it headed?

Competing with Information: A Manager’s Guide to Creating Business Value with Information Content

This is a book on information management for non-IT managers. It is concerned with how the management of information can create real business value.

Business Zeal