The global knowledge society provides new potential for an organization to connect with customers and suppliers. It creates new channels to market
Buy Gold Now: How a Real Estate Bust, our Bulging National Debt, and the Languishing Dollar Will Push Gold to Record Highs
Buy Gold Now is about a compelling investment opportunity in our overextended financial world. As a result of American consumerism and an
Conversations with Marketing Masters
The purpose of this book is to offer compelling insights into marketing today by bringing together the collected wisdom of the worlds most
Brand Valued: How socially valued brands hold the key to a sustainable future and business success
As experts in the communications field, the idea for this book has been born from the authors' research about the role of brands in society in
Coaching Corporate MVPs: Challenging and Developing High-Potential Employees
Corporate MVPs are the key high-achieving people in your organization. Only 5-10% of your workforce, they are the few top performers responsible for