This casebook on retailing contains seventeen new cases illustrating the key issues facing European retailers today. The cases have been contributed
Cases in Retailing: Operational Perspectives
This casebook on retailing contains 18 up-to-date cases collected under four main headings - Marketing Buying/Supplier Relationships Operations
India’s Store Wars: Retail Revolution and the Battle for the Next 500 Million Shoppers
As India's middle class grows and disposable incomes rise, "modern" retail is becoming the next hot sector of the Indian economy. Hundreds of millions