Business Zeal

Geomarketing: Methods and Strategies in Spatial Marketing

This title describes the state of the art in all areas of spatial marketing, discussing the various constituents which make up the geography of

Hire With Your Head: Using Performance-Based Hiring to Build Great Teams, 3rd Edition

In this third edition of the strong backlist title Hire With Your Head, recruiting expert Lou Adler shows how leading companies use the

Corporate Fraud: Case Studies in Detection and Prevention

This book describes the many forms management fraud can take in any organization and includes case studies in each chapter to illustrate real-world

Balanced Scorecard: Step-by-Step for Government and Nonprofit Agencies, 2nd Edition

Beyond the essentials that apply to all organizations, this book identifies and tackles head-on the serious obstacles unique to the world of

International Financial Reporting Standards (IFRS) Workbook and Guide: Practical insights, Case studies, Multiple-choice questions, Illustrations

This workbook is a quick reference guide on IFRS/IAS that includes easy-to-understand IFRS/IAS standards outlines, cases studies with solutions,

Financial Accounting: Tools for Business Decision Making, Interactive Homework Workbook with Annual Report, 3rd Edition

This exciting introduction arms readers with a practical set of tools and the confidence they need to use those tools effectively in making business

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