This updated edition will provide managers with a practical guide focused on the particular management needs for research and development in biotechnology and pharmaceutical industries. It offers a way to improve the quality of interactions and creativity output in R&D, with real life case studies to illustrate key points.
Book Details:
- Author: Alice M. Sapienza
- ISBN: 9780470243916
- Year Published: 2004
- Pages: 272
- BISAC: BUS041000, BUSINESS & ECONOMICS/Management
About the Book and Topic:
This updated edition will provide managers with a practical guide focused on the particular management needs for research and development in biotechnology and pharmaceutical industries. It offers a way to improve the quality of interactions and creativity output in R&D, with real life case studies to illustrate key points.
This updated edition provides managers with a practical guide focused on the particular management needs for research and development in biotechnology and pharmaceutical industries. It offers a way to improve the quality of interactions and creativity output in R&D, with real life case studies to illustrate key points.
New practical step-by-step guidelines for addressing common leadership problems. * Addresses impact of new communication technologies on leadership strategies, including discussion of “virtual teams” and distributed-site, web-assisted collaborations. * Includes thorough update of all subjects and more thorough treatment of communication. * Incorporates a new case study on leadership of alliances between biotech start-ups and established firms. * Offers answers to how to involve “difficult scientists” in teamwork. * New coverage of interorganizational relationships, how to give feedback, especially criticism, and leading radical change. * All new chapter on changes in the career of a scientist, including alternatives, public vs. private, large vs. small, line vs. strategic.
About the Author
Alice M. Sapienza, a scholar and strategic consultant to biomedical firms, explains the special issues of concern to these firms and some of the pressures on their leadership to invest in and manage R&D resources wisely. She provides a conceptual foundation for understanding the technology life cycle and supplies tools with which the leadership team can.