Making It is a compilation of inspirational women’s start-up stories that lets you share their accounts of how the businesses came to ‘be’ as well as the highs and lows that came along the way. Each chapter features a true-life success story by a high profile entrepreneur; Insights from Lou Gimson about working with business start-ups; and powerful NLP exercises by Allison Mitchell designed to assess personal strengths and weaknesses and build up exactly the right attitude for success. CONTENTS: It’s all about ATTITUDE! Foreword Introduction 1 Accentuate the positive – Steph Cutler, Open Eyed 2 Total Belief – Josephine LaVey, LaVey Corsetry & Clothing 3 Trust – Sarah Pharo, Pharo Communications 4 Innovative – Dawn Gibbins, Flowcrete Group plc 5 To aim high – Perween Warsi, S and A Foods 6 Unstoppable – Deirdre Bounds, i-to-i 7 Determined – Fiona Oxley and Karen Redbourne , Lello Ltd 8 Enthusiasm – Lynne Franks, SEED Women’s Enterprise Programme
Book Details:
- Author: Lou Gimson
- ISBN: 9781841127002
- Year Published: 2008
- Pages: 214
- BISAC: BUS060000, BUSINESS & ECONOMICS/Small Business
About the Book and Topic:
Making It is a compilation of inspirational women’s start-up stories that lets you share their accounts of how the businesses came to ‘be’ as well as the highs and lows that came along the way. Each chapter features a true-life success story by a high profile entrepreneur; Insights from Lou Gimson about working with business start-ups; and powerful NLP exercises by Allison Mitchell designed to assess personal strengths and weaknesses and build up exactly the right attitude for success. CONTENTS: It’s all about ATTITUDE! Foreword Introduction 1 Accentuate the positive – Steph Cutler, Open Eyed 2 Total Belief – Josephine LaVey, LaVey Corsetry & Clothing 3 Trust – Sarah Pharo, Pharo Communications 4 Innovative – Dawn Gibbins, Flowcrete Group plc 5 To aim high – Perween Warsi, S and A Foods 6 Unstoppable – Deirdre Bounds, i-to-i 7 Determined – Fiona Oxley and Karen Redbourne , Lello Ltd 8 Enthusiasm – Lynne Franks, SEED Women’s Enterprise Programme
Many women have great dreams about owning their own business, yet sadly, it often remains just a dream. The reason? All too often its simply lack of confidence and self belief that lets them down. It’s a feeling of being too far removed from the famous women entrepreneurs of today and being unable to compete on that level. In truth though, there are thousands of women out there who are just like them, but who own a business and are living their dreams on a scale they choose, successfully mixing home lives with a business and feeling fulfilled. Making It is a compilation of inspirational womens start-up stories that lets you share their accounts of how the businesses came to be as well as the highs and lows that came along the way. Packed full of hints and tips from the real life experts, this book is guaranteed to inspire anyone towards achieving their goal, and with the powerful NLP exercises included, youll be able locate your strengths and weaknesses and build up exactly the right attitude for success.
Contains NLP exercises to assess and enhance your skills in all key areas. Features start up biographies from very diverse entrepreneurial fields such as dance, communications, fashion, TV production, catering and many others. Includes workbook sections to help the reader develop a winning entrepreneurial attitude themselves. Agreement with SHE magazine to feature the finished book. Interest from Alliance & Leicester Commercial Bank in sponsoring seminars based on the book. Practical and useful: contains ‘how-to’ guides and to-do lists to get readers motivated. Contains a list of recommended reading and agencies to contact for advice. The authors are hosting a launch for approx 500 business women and press on 16 October 2008.
About the Author
Louise Gimson is an experienced business advisor with Business Link and the Learning www.mumsanddads.biz. She believes that with the right attitude anything is possible.