How do you get customers to open their wallet and buy from you if you cant even get their attention? How do you get them to act now without resorting to overused scare tactics and high pressure sales copy? How do can you get customers to believe you when all your competitors offer pretty much the same things you dont? Inspired Marketing will be the first book to explain how to sell without resorting to hype, scare tactics, manipulation or settling for low response rates using an amazing step by step formula anyone can use. Vitale and Perrine combine their unique insights and experience to write this profit boosting book and reveal their secrets that have enabled them to become not only super successful but beloved and respected at the same time.
Book Details:
- Author: Joe Vitale
- ISBN: 9780470183649
- Year Published: 2008
- Pages: 224
- BISAC: BUS043000, BUSINESS & ECONOMICS/Marketing / General
About the Book and Topic:
How do you get customers to open their wallet and buy from you if you cant even get their attention? How do you get them to act now without resorting to overused scare tactics and high pressure sales copy? How do can you get customers to believe you when all your competitors offer pretty much the same things you dont? Inspired Marketing will be the first book to explain how to sell without resorting to hype, scare tactics, manipulation or settling for low response rates using an amazing step by step formula anyone can use. Vitale and Perrine combine their unique insights and experience to write this profit boosting book and reveal their secrets that have enabled them to become not only super successful but beloved and respected at the same time.
Author Platform: Popular marketing and spirituality guru Joe Vitale is an active speaker with his own website, newsletter, and email list of 3 million names. Vitale has a large base of followers (150,000 e-zine subscribers) that he will promote the book to. Like Jay Abraham and Jay Conrad Levinson, Joe Vitale is a leading expert in marketing and promotion. Here, Joe has teamed up with Craig Perrine. They will join efforts to promote Inspired Marketing. Promotional Powerhouse: Joe will promote and market the book through a blend of email marketing, client purchases, and speaking events. Colleagues that will help promote the book include: Jay Abraham, Yanik Silver, Charles Burke, Declan Dunn, Darel Rutherford, Jonathan Mizel, Bob Scheinfeld, Rick Beneteau, Kenrick Cleveland, Kevin Hogan, Paul Lemberg, Audri Lanford, Tom Antion, John Harricharan, Larry Chase, Jay Levinson, Terri Levine, Jim Edwards and Mark Joyner. Emails will exceed 1,000,000 names. Track Record: Joe Vitale has a successful track record with Wiley. 188,545 copies sold of his previous books have proven his ability to create and market successful books.
About the Author
Dr. Joe Vitale (Wimberley, TX) is President of Hypnotic Marketing, Inc., and author of the #1 best-selling book The Attractor Factor, the #1 best-seller Life’s Missing Instruction Manual, the #1 best-selling e-book Hypnotic Writing, and the best-selling Nightingale-Conant audioprogram, The Power of Outrageous Marketing. He’s also written The E-Code, Meet and Grow Rich, and There’s a Customer Born Every Minute. Joe is considered one of the pioneers of Internet marketing. He has made millionaires and helped create online empires. Craig Perrine (Austin, TX) has been an entrepreneur for over two decades and is responsible for millions in sales for his clients and his own projects. He is a popular and in demand speaker at the top Internet Marketing seminars and workshops. He has helped clients and colleagues build their subscriber lists into the hundreds of thousands, and is a sought after consultant on permission email marketing and online copywriting. Craig has been invited to contribute to almost half a dozen best selling books, including: The Great Offer, Life’s Missing Instruction Manual, Online Marketing Superstars, and 101 Great Ways to Improve Your Life. He has extensive experience in sales and marketing, ranging from start-up software companies to Fortune 500 telecom giants