The Culture for Business series addresses the most important business issues of the moment from a specifically cross-cultural perspective. Series authors will all be consultants or associates of Trompenaars Hampden-Turner, a world-leading consultancy in cross-cultural management. Culture for Business is grounded in the research that underpins the unique THT database of cross-cultural profiles. Over 60,000 managers from over 60 countries across the world have completed THTs extensive diagnostic questionnaire. This tool has been the subject of extensive and critical research and validation studies (including studies by external referees and independent researchers). The series will use this deep research base as a starting point for highly accessible guides to key business subjects like strategic planning and scenarios, corporate culture and communications. The series is entertaining and inviting, aimed at busy executives who need to be able to address contemporary business issues from multiple perspectives. Culture for Business offers structured solutions for tackling complex business problems to: Forward thinkers in senior management, business unit leaders, cross-functional and cross-cultural team leaders Consultants Executive development programmes Business Across Cultures is the keystone book in the Culture for Business series. It provides an overview of subjects handled in the other books of the series. Its particular aim is to provide executives with a cross cultural perspective on how companies meet the diverse needs of customers, investors and employees; to introduce the main ideas in business in a multicultural context; and to show how they all fit together.
Book Details:
- Author: Fons Trompenaars
- ISBN: 9780470369050
- Year Published: 2003
- Pages: 368
- BISAC: BUS019000, BUSINESS & ECONOMICS/Decision-Making & Problem Solving
About the Book and Topic:
The Culture for Business series addresses the most important business issues of the moment from a specifically cross-cultural perspective. Series authors will all be consultants or associates of Trompenaars Hampden-Turner, a world-leading consultancy in cross-cultural management. Culture for Business is grounded in the research that underpins the unique THT database of cross-cultural profiles. Over 60,000 managers from over 60 countries across the world have completed THTs extensive diagnostic questionnaire. This tool has been the subject of extensive and critical research and validation studies (including studies by external referees and independent researchers). The series will use this deep research base as a starting point for highly accessible guides to key business subjects like strategic planning and scenarios, corporate culture and communications. The series is entertaining and inviting, aimed at busy executives who need to be able to address contemporary business issues from multiple perspectives. Culture for Business offers structured solutions for tackling complex business problems to: Forward thinkers in senior management, business unit leaders, cross-functional and cross-cultural team leaders Consultants Executive development programmes Business Across Cultures is the keystone book in the Culture for Business series. It provides an overview of subjects handled in the other books of the series. Its particular aim is to provide executives with a cross cultural perspective on how companies meet the diverse needs of customers, investors and employees; to introduce the main ideas in business in a multicultural context; and to show how they all fit together.
Key book in an exciting new series from the worlds best-known cross-cultural management team. THT will promote the series aggressively and expect to make significant sales of each book
* Part of the Culture for Business series, which systematically assesses key business functions from a cross-cultural management perspective * Co-author Fons Trompenaars is a cult figure in management thinking.
About the Author
FONS TROMPENAARS is Director of Trompenaars Hampden-Turner, an innovative centre of excellence in intercultural management. He is the world’s foremost authority on cross-cultural management and is author or co-author of several best-selling books in the field, including Riding the Waves of Culture, Die the Pediestrain Die? and 21 Leaders for the 21st Century. PETER WOOLLIAMS is Professor of International Business at Anglia Business School. He is also an owner/partner in Trompenaars Hampden-Turner.