Truett and Truett’s Eighth Edition shows how to use economic analysis to solve problems and make effective decisions in the complex world of business. The highly successful problem-solving approach, clear and accurate presentation of economic theory, and outstanding cases combine to make the best presentation of managerial economics yet.
Book Details:
- Author: Lila J. Truett
- ISBN: 9780470009932
- Year Published: 2006
- Pages: 768
- BISAC: BUS044000, BUSINESS & ECONOMICS/Microeconomics
About the Book and Topic:
Truett and Truett’s Eighth Edition shows how to use economic analysis to solve problems and make effective decisions in the complex world of business. The highly successful problem-solving approach, clear and accurate presentation of economic theory, and outstanding cases combine to make the best presentation of managerial economics yet.
Truett and Truett’s Eighth Edition shows how to use economic analysis to solve problems and make effective decisions in the complex world of business. The highly successful problem-solving approach, clear and accurate presentation of economic theory, and outstanding cases combine to make the best presentation of managerial economics yet.
Recent examples address the latest developments in economic analysis. * Walks readers step by step through specific types of problems, including elasticity calculations, cost minimization, and profit maximization. * Shows how real-world firms have addressed issues discussed in the book. * Emphasizes the global aspects of managerial economics and its application in the international marketplace.
About the Author
Lila J. Truett is the author of Managerial Economics: Analysis, Problems, Cases, 8th Edition, published by Wiley. Dale B. Truett is the author of Managerial Economics: Analysis, Problems, Cases, 8th Edition, published by Wiley.