In this paperback relaunch of a book previously titled Why the Bottom Line Isn’t!, Ulrich and Smallwood explain how non-financial measures are leading indicators of financial measures, and show business leaders how to boost market value by focusing on assets not accounted for on their financial statements. These intangible assets include an organization’s reputation, corporate culture, ability to attract talent, and its track record on acquisitions and movement on other opportunities in the marketplace. Based on research harnessed from a number of disciplines including HR, finance, and leadership, How Leaders Build Value gives leaders at all levels the tools to build the kind of assets that translate into sustainable shareholder value for their organizations.
Book Details:
- Author: Dave Ulrich
- ISBN: 9780471760795
- Year Published: 2003
- Pages: 320
- BISAC: BUS071000, BUSINESS & ECONOMICS/Leadership
About the Book and Topic:
In this paperback relaunch of a book previously titled Why the Bottom Line Isn’t!, Ulrich and Smallwood explain how non-financial measures are leading indicators of financial measures, and show business leaders how to boost market value by focusing on assets not accounted for on their financial statements. These intangible assets include an organization’s reputation, corporate culture, ability to attract talent, and its track record on acquisitions and movement on other opportunities in the marketplace. Based on research harnessed from a number of disciplines including HR, finance, and leadership, How Leaders Build Value gives leaders at all levels the tools to build the kind of assets that translate into sustainable shareholder value for their organizations.
STRONG HARDCOVER SALES: Why the Bottom Line Isn’t!, this book’s hardcover incarnation, has sold over 13,000 copies. NEW PREFACE: An added preface by Ulrich and Smallwood will update and reposition this book in today’s market. ULRICH IS A GREAT NAME IN HR — Ulrich is a prolific author with name recognition, and the University of Michigan has one of the most prestigious Executive Education programs in the world (Business Week and Financial Times ranked it at #2 and #13 respectively). Norm Smallwood’s Novations Group can offer survey statistics to work as publicity hooks. MODERN, COMPREHENSIVE TONE — The book brings together HR, finance and traditional leadership concerns for a broader, more cohesive leadership perspective. WILL BACKLIST WELL — Ulrich has a back-list sales track; for instance, Tomorrow’s HR Management is still selling well after 7 years. The new, stronger title of this book and the added preface will increase its backlist life.
About the Author
Dave Ulrich, Ph.D., (Alpine, UT) professor at the University of Michigan, co-founder of Results-Based Leadership (the RBL Group) and renowned expert in management education, is the author of twelve books and has consulted with more than half of the Fortune 200 companies. Norm Smallwood (Provo, UT) is co-founder of Results-Based Leadership (the RBL Group), which provides education and consulting services to leaders about how to increase value and deliver sustainable results. Smallwood and Ulrich co-authored the best selling book, Results-Based Leadership.