This book will provide an overview of the most promising new technologies, with on-site reporting, personal stories of the people involved, and common-sense investment advice on separating winners from losers and building a portfolio of tomorrows most promising enviro-tech stocks. Among the many promising new technologies are machines that use plasma (super-heated gas) to turn everything from landfill refuse to aging chemical weapons into hydrogen to power fuel cells; microwave-based machines that turn medical waste into fuel oil, vastly-more efficient solar cells and windmills, methods for burning coal without releasing CO2, artificial leaves that mimic natural photosynthesis, and offshore fish farms that simultaneously eliminate coastal fish farm pollution and relieve pressure on wild fish stocks. The complete list probably numbers in the hundreds. Most will no doubt be proven impractical, but a few will have world-changing impact. This is a fascinating story from several angles: Human creativitys triumph over seemingly intractable problems, visionary (and/or obsessive) inventors who have spent literally decades trying to bring radical new technologies to market, the new lease on life that clean technologies offer to modern industrial economies, and of course the fortunes to be made by investors who back the right green horses.
Book Details:
- Author: John Rubino
- ISBN: 9780470283561
- Year Published: 2009
- Pages: 288
- BISAC: BUS027000, BUSINESS & ECONOMICS/Finance
About the Book and Topic:
This book will provide an overview of the most promising new technologies, with on-site reporting, personal stories of the people involved, and common-sense investment advice on separating winners from losers and building a portfolio of tomorrows most promising enviro-tech stocks. Among the many promising new technologies are machines that use plasma (super-heated gas) to turn everything from landfill refuse to aging chemical weapons into hydrogen to power fuel cells; microwave-based machines that turn medical waste into fuel oil, vastly-more efficient solar cells and windmills, methods for burning coal without releasing CO2, artificial leaves that mimic natural photosynthesis, and offshore fish farms that simultaneously eliminate coastal fish farm pollution and relieve pressure on wild fish stocks. The complete list probably numbers in the hundreds. Most will no doubt be proven impractical, but a few will have world-changing impact. This is a fascinating story from several angles: Human creativitys triumph over seemingly intractable problems, visionary (and/or obsessive) inventors who have spent literally decades trying to bring radical new technologies to market, the new lease on life that clean technologies offer to modern industrial economies, and of course the fortunes to be made by investors who back the right green horses.
Between global warming, overflowing landfills and collapsing fisheries, the environment is constantly, ominously, in the news. Virtually all the commentary is negative, which is understandable given the potential consequences of so much of what humanity is doing. But this ignores the other side of the equation: Problems create opportunities, and big, complex problems create vast opportunities. Because solving any of the half-dozen or so looming environmental crises is worth billions, a torrent of capital is flowing into the field, funding new energy sources, benign techniques for managing various waste streams, green building techniques, even new agricultural methods, many of which seem to have the potential to lessen or even eliminate pollution. This book will teach readers how to capitalize on the ever-increasing flow of capital to clean technologies.
SUBJECT APPEAL: Environmental and green technology are fast becoming today’s important business developments as politicians have made global warming and “clean living” priorities. For investors, companies battling environmental waste, developing green buildings and creating new agricultural techniques can mean big profits, especially for those getting in “early.” AUTHOR PLATFORM: The author’s website (http://www.dollarcollapse.com/) gets about 35,000 unique visitors each month. His articles are also picked up on other websites including Safehaven.com and Howestreet.com. Rubino has appeared on numerous radio programs. FOREWORD/ENDORSERS: The author will approach notable experts in the environmental/socially conscious field for endorsements and foreword. People such a Amory Lovins, of Rocky Mountain Institute and Nancy Floyd, founder and managing director of Nth Power, leading alternative energy venture capital fund.
About the Author
John Rubino (Moscow, ID) runs DollarCollapse.com, a financial website and writes for a number of financial magazines including CFA and Fidelity. Rubino earned a MBA from New York University and worked as a Wall Street analyst before turning to writing. He was formerly a columnist with TheStreet.com and also contributed to Kiplinger’s Personal Finance, Individual Investor, Consumer’s Digest, etc. He is the author or co-author of several books including The Coming Collapse of the Dollar and How to Profit from the Coming Real Estate Bust.