Black Tie Optional, Second Edition is a complete guide to planning and managing high-profile special events. In this revised and expanded new edition, readers will learn how to select the best location and date for their event, how to reach and book celebrities, choose menus, create invitations, get publicity, and much more. Written by one of the country’s leading special events producers, the book is filled with checklists, flow charts, and worksheets to help event planners develop budgets, set ticket prices, and organize committees.
Book Details:
- Author: Harry A. Freedman
- ISBN: 9780470116814
- Year Published: 2007
- Pages: 240
- BISAC: BUS074000, BUSINESS & ECONOMICS/Nonprofit Organizations & Charities
About the Book and Topic:
Black Tie Optional, Second Edition is a complete guide to planning and managing high-profile special events. In this revised and expanded new edition, readers will learn how to select the best location and date for their event, how to reach and book celebrities, choose menus, create invitations, get publicity, and much more. Written by one of the country’s leading special events producers, the book is filled with checklists, flow charts, and worksheets to help event planners develop budgets, set ticket prices, and organize committees.
While the concept of fundraising is not new, never has the need for money been so great. The amount of federal and state help available to social service groups has not kept pace with the rising demand. Tax law changes have reduced corporate tax incentives for charitable giving. A leaner economy makes it that much more difficult for businesses to give. More and more, it is up to individual groups to come up with creative ways to raise money.
Harry Freedman is one of the countrys leading special-events producershe has appeared as a fundraising expert on Dateline NBC and CNBC, as well as in Forbes magazine. First edition of Black Tie Optional sold over 10,000 copies. Freedman is frequent speaker and seminar panelist at conferences for national, regional, and local fundraising organizations. Book contains a comprehensive, step-by-step approach to selecting and then producing simple or complicated events. Offers real-world examples from actual events (many with celebrities), special tips, and summary checklists.
About the Author
Harry Freedman (Broomall PA) is the President of Strategic Initiatives, a division of Harry Freedman s International Conference and Education Advisory Council. He is also the co-author of three books written with Karen Feldman on using business approaches to charitable fund raising. Freedman has been a featured expert in Forbes as well as NBCs Dateline and on CNBC. Karen Feldman (Fort Myers FL) is an award-winning journalist whose work has appeared in newspapers and magazines across the United States and Canada. She earned a masters degree at the Columbia University Graduate School of Journalism and worked full-time for daily newspapers for more than 25 years.